Thursday, September 17, 2020

Just Whistle!

I bought this bottle thinking (mistakenly) that the Hobart Historical Society didn't already have any like this. They did. So now they have another.

2020-09-17. Whistle soda bottle 1
(Click on images to enlarge)

The bottle has "Hobart Ind" stamped on the bottom:

2020-09-17. Whistle soda bottle 2

Whistle was an orange-flavored soda introduced to mass marketing sometime circa 1920; sources vary on exactly when. This source says 1920s; another source says the soda was formulated in 1916 but not sold until 1925. However, I have found a flurry of ads in Indiana newspapers in 1919, like this one:

2020-09-17. Kokomo Tribune, Aug. 20, 1919 (p. 8)
Kokomo Daily Tribune, Aug. 20, 1919.

Here's one from a local paper in 1921:

2020-09-17. Hammond Lake County Times, Apr. 22, 1921 (p. 12)
Lake County Times (Hammond), Apr. 22, 1921.

And here's a little ad from 1957 in Terre Haute:

2020-09-17. Terre Haute Tribune, Sep. 23, 1957 (p. 10)
Terre Haute Tribune, Sept. 23, 1957.

I have no idea when Whistle soda ceased production.

I can't really date this bottle, either. The Hobart Historical Society's display dates a similar bottle to around 1940, but an online source dates another to circa 1926.

The agonizingly slow process of reading microfilm may yield more information.

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